``` ``` Introducing DR. KRATOS | The Legendary Soda
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Press release 14 August 2026 KRATOS Editorial Team 3 min read

Introducing DR. KRATOS: The Legendary Soda

KRATOS was built around power and performance. DR. KRATOS begins somewhere else: with mystery, character and an original soda experience that cannot be placed inside an ordinary flavour category.

Introducing DR. KRATOS: The Legendary Soda

DR. KRATOS Original,the first chapter in a new world of legendary soda.

A new name has appeared inside the House of KRATOS.

It carries the same refusal to be ordinary. The same attention to every line, detail and decision.

But this is not another KRATOS functional beverage.

This is DR. KRATOS.

A separate world

KRATOS was created around power, performance and choice.

DR. KRATOS was created around something different: flavour, mystery and the pleasure of not knowing everything before the first sip.

It is a distinct soda brand with its own identity, its own visual language and its own story. Darker in character. More enigmatic in expression. Deliberately difficult to compare.

The two brands come from the same house, but they are not trying to do the same thing.

KRATOS moves forward.

DR. KRATOS draws you closer.

The legendary soda

Most soft drinks tell you exactly what to expect.

The flavour is announced before the can is opened. The category is familiar. The experience has already been explained.

DR. KRATOS takes another path.

Its flagship creation, Original, was designed to feel familiar for a moment and impossible to define completely. People may recognise spice, depth, warmth or something remembered—but no single description explains the whole taste.

The formula remains the same.

The experience belongs to the person drinking it.

Flavour first. Fibre, quietly.

DR. KRATOS is built first and foremost as a soda: crafted for flavour, ritual and enjoyment.

Inside every 330 ml can is 9.9 g of chicory root inulin. It is part of the formulation, but it does not dominate the story.

Because DR. KRATOS does not ask people to drink a compromise disguised as a benefit.

The flavour comes first.

The fibre is simply there.

Made slowly, on purpose

The world of DR. KRATOS extends beyond what is inside the can.

Every botanical illustration is engraved in a consistent hand. The warrior portrait is not decoration added at the end. The materials, colours, typography and fine metallic details were developed as parts of one complete object.

That process takes longer.

We chose it anyway.

Because a new brand should not enter the world looking as though it has already been seen.

Not a replacement. A new chapter.

DR. KRATOS does not replace KRATOS, and it does not change the direction of the KRATOS beverage portfolio.

It opens another door.

KRATOS will continue building its world of functional beverages, hydration and bold flavour experiences.

DR. KRATOS will build its own world, one shaped by legendary soda, restrained mystery and products that refuse easy descriptions.

One house.

Two distinct identities.

And an entirely new story beginning now.

THE TASTE HAS NO NAME.

TASTE THE LEGEND.

Enter the world of DR. KRATOS →

KRATOS Editorial Team

Written by

KRATOS Editorial Team

KRATOS Editorial Team

Power is a choice.

Eleven products across three lines, live in Europe and the Middle East.